Inside the beauty world of Selfridges Trafford Centre

If you’re seeking a standout beauty experience in the North West, the Selfridges store at the Trafford Centre offers much more than just shelves of premium products.

Positioned on the Lower Level of the store, the dedicated Beauty & Wellness zone brings together luxury brands, expert consultations and immersive in-store experiences. From the moment you walk through the doors, the atmosphere feels indulgent yet approachable, creating the perfect environment to explore everything the world of beauty has to offer.

What sets the beauty offering apart is the Beauty Concierge service, where in-store experts help you explore new routines, pick out planet-friendly products and tailor personalised looks. From iconic names like Armani Beauty, Dior Beauty and Estée Lauder to newer disruptors such as Trinny London and Hourglass, the store lists dozens of brands available for consultations, make-up masterclasses and individualised services. Selfridges Trafford also offers memorable beauty gift experiences, such as a Makeover Gift Experience that includes a 60-minute make-up appointment plus lunch in store, ideal for a special occasion or simply a treat for yourself.

Beyond shopping, the store regularly promotes interactive beauty workshops through its “Beautopia” concept a dedicated beauty playground where guests can participate in masterclasses, fragrance profiling and skin-tech sessions. These events have previously featured brands like Charlotte Tilbury, Gucci and  Hourglass, giving beauty lovers a chance to meet brand experts, test new products and pick up insider tips.

While specific upcoming workshop dates are not currently published online, the Selfridges Trafford team encourages customers to get in touch directly to register their interest or book a consultation. The Beauty Concierge team can be reached at 0161 629 1182 for details on upcoming sessions, exclusive events or masterclasses. Visitors are also advised to keep an eye on the store’s events page or sign up for the Trafford Centre’s newsletter to receive updates on beauty happenings and special promotions. Many workshops have limited spaces, so early booking is always recommended.

For shoppers in Liverpool and beyond, Selfridges Trafford Centre remains one of the North West’s most comprehensive and luxurious destinations for all things beauty. It combines the glamour of big-name brands with the intimacy of personalised service, making it the go-to spot whether you’re looking to refresh your make-up bag, learn a new skincare routine or simply enjoy a pampering experience. Whether it’s your first visit or a regular stop on your beauty calendar, Selfridges Trafford ensures every trip leaves you feeling inspired, confident and a little more radiant than before.

Find out more on the Selfridges website.

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