HPL Motors opens new Wirral branch with Las Vegas-themed launch celebration

HPL Motors has officially opened its new Wirral branch on Pool Lane, marking the occasion with a Las Vegas-themed launch event that welcomed customers, families and car fans from across the Liverpool City Region.

The grand opening took place on Saturday 7 February, with North West station Happy Radio UK hosting a full day of live entertainment at the new showroom.

The site was transformed into a Vegas-style venue with themed décor, showgirls and performances, including a headline appearance from award-winning Elvis tribute artist Enzo Presley. Visitors enjoyed complimentary cupcakes, fun casino games such as roulette and blackjack, and free wood-fired pizza from a pop-up food truck outside the showroom.

The event also highlighted HPL Motors’ vehicle range, with access to more than 1,500 cars available across its sites. Customers were able to browse a wide selection of used vehicles, each prepared to HPL’s standards and undergoing a 128-point pre-delivery inspection. Extended warranties are also available across the range.

Managing director Jonathan Herman said: “We are incredibly proud to open our new Wirral branch and to celebrate this milestone with our customers and community in such a memorable way. The turnout and atmosphere on the day exceeded our expectations.

“This new location represents our continued investment in the region and our dedication to providing high-quality vehicles, outstanding customer service and great value. We would like to thank Happy Radio UK and everyone who joined us to make this launch such a success.”

The new branch strengthens HPL Motors’ presence in the North West, giving Wirral and Liverpool City Region customers easier access to its range of vehicles and on-site support from its sales team. The showroom has been designed to offer a modern, welcoming space where visitors can browse, arrange test drives and complete purchases.

Happy Radio UK broadcast live from the event, sharing coverage of the launch with listeners across the region and spotlighting HPL Motors’ links with the local community.

Customers can now visit the new HPL Motors Wirral branch on Pool Lane to explore the latest stock and services.

Get more info on the HPL Motors website.

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