Liverpool’s Red Run announces huge JD partnership for nationwide expansion

Liverpool-born athleisure brand Red Run is taking a massive leap forward in 2025 with a landmark partnership with JD, bringing the award-winning brand to stores across the UK and online globally.

Founded in 2020 by Megan Kimmance (Creative Director), Abby Adderley, and Joana Barbosa, Red Run has seen rapid growth in just a few years, from launching a flagship store in Liverpool ONE to being stocked in Flannels across the UK.

Now, the brand’s expansion with JD will introduce Red Run to an even wider audience, solidifying its place as a major player in the athleisure world.

From Monday 7 April, four new collections will be available in JD stores across the UK including Liverpool, Manchester, Newcastle, Glasgow, Edinburgh and Dublin.

The four collections are made up of the womenswear’s Muse and Twin Flame and menswear’s Aqua Edge and Charcoal. Twin Flame and Charcoal are exclusive to JD only and won’t be available anywhere else, whereas Muse and Aqua Edge will launch in Red Run’s Liverpool ONE store and online from Thursday 17 April.

Red Run’s new Spring/Summer collections are designed in-house with meticulous attention to detail by Creative Director Megan Kimmance and her talented team of designers, featuring premium fabrics and flattering fits.

Whether hitting the gym or navigating a busy day, each piece offers effortless movement and style like no other, athleisure to its finest.

Built for versatility, these pieces transition smoothly from training sessions to city streets, balancing innovation with fashion-forward design. Thoughtfully curated, each collection is designed for easy mix-and-match styling, allowing buyers to create complete, head-to-toe looks with ease if they wished to.

Abby Adderley, Co-Founder of Red Run, said:

“Our latest partnership with JD is a fantastic step forward for Red Run. The team and I are so proud to have an opportunity to showcase our brand to JD’s audience nationwide. JD Sports is a high street powerhouse, their stores are spectacular and we believe our product is the perfect match for JD and its consumers.”

Megan Kimmance, Creative Director and Co-Founder of Red Run, added:

“The four collections have been meticulously designed and in the making for over 12 months and we’re eagerly anticipating the launch of Red Run in multiple stores across the UK, including four in our home town, Liverpool. Working with a household name such as JD is incredibly exciting for an independent brand like Red Run. Our growth to date has been incredible and we’re confident that this partnership with JD will be the catalyst for even further development of the brand.”