See our video services!
At The Guide Liverpool, we’ve been helping businesses promote themselves and reach new clients and customers for years. Our professional video crew can help you increase engagement, interaction and revenue by presenting your business to a wide audience with a creative, exciting promotional video for use on multiple online channels.
Some 75% of people surveyed said they have no problem with being asked to show evidence of a negative test or vaccination so they are allowed in to a concert.
More than half of the 25,000 people questioned said they would attend concerts now if they were allowed, while a further 25% said they will return to gigs once safety measures are in place.
Two in five respondents (41%) said they would be put off from attending an event if they have to wear a face mask.
The survey, by live music industry body LIVE, which represents more than 3,000 businesses, also found 85% of fans are planning to attend either the same or higher numbers of live music events as they did before the pandemic, and 55% have already bought tickets for gigs in the coming months.
The research comes after thousands of revellers without face coverings danced shoulder-to-shoulder to live music for the first time in more than a year at a pilot music festival.
Around 5,000 people packed into Sefton Park in Liverpool on Sunday for the outdoor gig, which included performances from Blossoms, The Lathums and Liverpool singer-songwriter Zuzu.
Everyone had to provide a negative coronavirus test to enter the venue, but they did not have to wear face coverings or follow social distancing rules.
Researchers at the event will examine the movements and behaviour of the crowd as part of the Events Research Programme, which will provide evidence to inform decisions around the removal of social distancing at stage four of the Government’s road map out of lockdown.
“After a devastating year for the live music industry it is fantastic to see the strength of feeling from fans across the UK who are desperate to get back to live music events.
“The industry has worked tirelessly to ensure that we can return as quickly and safely as possible.
“It is notable that fans are willing to live with short-term mitigation measures in order to get back to live music as quickly as possible, with three quarters saying that they would be happy with a Covid-certification system as part of those measures.”
– 25,000 people were surveyed in research led by Chris Carey, chief economist at LIVE, with help from creative arts consultancy Indigo Ltd.
Sign up with us to receive the latest news, straight to your inbox!
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
|cookielawinfo-checbox-analytics||11 months||This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".|
|cookielawinfo-checbox-functional||11 months||The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".|
|cookielawinfo-checbox-others||11 months||This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.|
|cookielawinfo-checkbox-necessary||11 months||This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".|
|cookielawinfo-checkbox-performance||11 months||This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".|
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.