See our video services!
At The Guide Liverpool, we’ve been helping businesses promote themselves and reach new clients and customers for years. Our professional video crew can help you increase engagement, interaction and revenue by presenting your business to a wide audience with a creative, exciting promotional video for use on multiple online channels.
After over a year of enforced limited social contact, strict regulations resulting in a detrimental impact on many people’s wellbeing; the organisers of the historic LCL (Liverpool-Chester-Liverpool) bike ride has announced they will be back on Sunday 4th July 2021. This will be one of the first mass participation events to take place in the UK since restrictions were put in place last year.
This year’s event charity is The Bobby Colleran Trust who recently announced the launch of its ‘Take Care for Bobby’ campaign to support the mental health of children and young people in the Liverpool City Region.
The Trust has provided mental health and bereavement support to children alongside its well-known ‘Slow Down for Bobby’ road safety campaign since 2014, when 6-year-old Bobby Colleran was killed in a road accident. Following the Covid19 pandemic, Take Care for Bobby was launched to deliver a range of therapies in schools, improve the understanding of mental health for children, young people and care givers as well as providing bite-size tips and tools for mental health caretaking within its specially-created programme.
The mass participation bike ride will be utilised to raise £100,000, to open its own wellbeing centre for children and young people in Liverpool as part of the next phase in the Take Care for Bobby campaign.
With the annual bike ride celebrating its 28th anniversary this year, the organisers have transformed the event to celebrate the end of lockdown restrictions and reunite the cycling community to Pedal for Purpose; including a complete rebrand and announcement of a brand-new festival finish village- as well as the unforgettable experience of riding through the Queensway tunnel traffic free.
“This is such an exciting opportunity for people to support us whilst supporting their own physical and mental wellbeing. It is our mission to see the ‘Take Care for Bobby’ mental health programme rolled out across every school in the region and we’re urging as many people as possible to Ride for Bobby in the LCL Bike Ride and help us raise vital funds that will go directly to improving the mental health of local children and young people.”
The event is supported by Huyton Asphalt and sister company Huyton Asphalt Civils, as part of their longstanding commitment to community engagement, sustainability and environmental awareness.
The group of businesses have vowed to support the LCL Bike ride and The Bobby Colleran Trust in their mission to tackle the child mental health crisis that has accelerated over the past year of lockdowns. In support of the impact of exercise on wellbeing, Huyton Asphalt has facilitated free places for all under 15’s wanting to participate.
“After a tough year for everyone, we are thrilled to support the LCL Bike Race and give people the opportunity to reunite with our roads, get on their bikes and support an incredible charity.”
“Giving back to the communities we serve is part of our DNA as a business and we have supported The Bobby Colleran Trust from the beginning of their journey. As the country prepares to reopen, we are proud to connect our highways with health and wellbeing – from Liverpool to Chester and back again!”
Sign up with us to receive the latest news, straight to your inbox!