Voi partners with leading UK road safety education company to lead on safe riding skills

Voi Technology, the UK and Europe’s leading micromobility company, announces a new partnership with TTC Group, the UK’s foremost road safety education and training company.

With over 28 years of experience, TTC educates more than 500,000 road users every year.

Through this partnership with TTC, the UK’s largest driver and rider training provider, TTC will host Voi’s safety training events throughout the country from April 2022. TTC’s educational mission aligns with Voi’s vision to always put safety first in order to create better cities for living.

Voi’s partnership with TTC, an organisation that was founded in 1993 to protect people on the move, is a significant development in Voi’s growth in the UK, where its shared e-scooters and e-bikes are rapidly transforming the sustainable transport sector in urban spaces.

Since Voi launched its e-scooters and e-bikes in 17 towns and cities across the UK, it has prioritised the safety of riders, pedestrians and other road users, organising regular in-person and online safety training, and incentivising and rewarding riders to complete its online traffic school RideLikeVoila – This partnership with TTC is Voi’s next step on its tripart approach to safety through education, operations and technology.

During the safe riding skills events delivered by TTC, which include both off and on-road practical sessions, Voi will continue to distribute free helmets to participants and give away discounts. While helmet use is currently not mandatory for e-scooter riders in the UK, Voi recommends and incentivises riders to wear one via regular communication with them during in-person, online events and in-app messaging. To date, Voi has given away thousands of free helmets to its riders.

Jack Samler, General Manager at Voi UK and Ireland, said:

“This partnership with TTC takes our rider safety skills training to a new level, with Voi gaining from TTC Group’s decades of experience delivering behavioural change for all road users, and providing TTC with the opportunity to enter a growing new transport sector.

“We look forward to growing our safety visions together, and continuing to offer best practice in responsible micromobility, that puts people first and creates safer and better cities for living.”

Jim Kirkwood TTC Group Chief Executive, added:

“We are delighted to be collaborating with Voi to develop and deliver practical rider skills training. This initiative fits well with our vision to protect people on the move regardless of their mode of transport, and our expertise in the provision of road safety training for vulnerable road users.

“Our partnership allows us to explore an exciting new mode of transport and help to shape the future of micromobility rider training.”

TTC is one of only a few organisations accredited to the ISO:39001 Road Traffic Safety Management Systems standard. Similar to Voi, TTC works with the police, local authorities, transport operators and fleet managers to educate drivers and riders. This is a timely partnership, with Voi having just passed its 10 million rides mark since launching in September 2020 in the UK and growing 400% year on year.

E-scooter and e-bike safe riding skills events run by Voi and TTC will continue to be promoted via this Eventbrite page, where new or existing riders can register to attend, customer emails, in-app messaging and through its own social media channels as well as those of its town and city partners.

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