Leading watch brand Swatch returns to Liverpool ONE

Swatch Liverpool ONE

Swiss watch brand, Swatch, is returning to Liverpool ONE for its latest store.

Set to open a 600 sq ft space on Paradise Street, Swatch will join Liverpool ONE’s line-up of prestigious brands, demonstrating yet another significant vote of confidence in the destination and reinforcing its reputation as a go-to hub for leading global retailers.

Synonymous with innovation and fashion, Swatch has selected Liverpool ONE to bring its iconic watch range back to Liverpool’s city centre.

The unit is set to host over 500 different watches on display, showcasing a selection of classic styles and contemporary options from a range of collections.

In line with the brand’s tech-first approach, Swatch Liverpool ONE will offer an immersive atmosphere, allowing consumers to interact with the products and will feature a Swatch X You space, for customers to create and personalise their timepieces.

Rob Deacon, Asset Management Director at Grosvenor, said:

“Swatch’s decision to return to Liverpool ONE with its latest standalone concept store is a testament to our continued commitment to curating an innovative and distinctly unique line-up of retailers. We are hugely excited to be welcoming Swatch back to the city, and feel confident that it will sit comfortably among our stellar selection of watch and jewellery brands.”

The announcement follows the news that women’s active streetwear brand, Red Run, has opened its new flagship store at Liverpool ONE.

Popular clothing and footwear brand, ARNE, has also recently hosted the return of its highly anticipated pop-up store, welcoming hundreds of visitors for its second bricks-and-mortar activiation at the destination.