Gerrard, Virgil van Dijk & many other Reds star in heartwarming new LFC Christmas advert

LFC has launched its brand new Christmas advert, capturing the sentimental magic of the festivities routines for Reds’ fans.

Featuring cameos from Steven Gerrard and son Lio alongside a host of other famous faces, the uplifting ad is set to All I Need by Liverpool fan and acclaimed artist Loyle Carner.

A campaign centred around those shared festive traditions and routines, highlighting the joy that comes from the kids opening their Christmas Eve boxes, preparing food with family, getting ready for that big night out or heading to an unforgettable game at Anfield. 

Players from the men’s and women’s team get involved including Virgil van Dijk, Joe Gomez, Florian Wirtz, Rachael Laws, Fuka Nagano, Hannah Silcock, and Gemma Bonner and a roster of famous fans also feature  celebrating  the festive season including local food critic Jerome Griffin – Scouse Ghetto Gourmet, Love Island’s Samantha Kenny, and Liverpool band Red Rum Club.

This campaign video is more than an advert, it’s a celebration of what makes Christmas special for Reds everywhere: connection, tradition and the shared passion for Liverpool FC.

There are plenty of gift ideas and festive inspiration throughout the advert with the cast styled in this seasons LFC x adidas collection, LFC Retro and LFC Label.  

Liverpool FC’s Christmas Shop is now open, filled with hundreds of exclusive fan favourites and seasonal offers.  

Get free delivery online or via the app with orders over £80.  All Red members can save 10% on their order.

Explore the full range online, in store and on the LFC Retail App. With Worldwide Shipping available via UPS.

You can watch the full LFC Christmas advert here.

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